USC Morning Buzz: Football Makes Hire; A National Honor For Baseball

USC generated a lot of publicity Wednesday for hiring a Director of AI. I’m just not sure why. The “first-of-its-kind position” in the sport will build AI models to identify competitive advantages in everything from game planning to scouting. There are other programs doing this too but they just don’t call the person doing it “Director of AI.” As someone told me yesterday, “if it’s … Continue reading USC Morning Buzz: Football Makes Hire; A National Honor For Baseball

USC Names Pat Haden Honorary Trustee

Pat Haden has been named an honorary trustee to the USC board of trustees. He was a member of the Board of Trustees before he became athletic director. Among the current honorary trustees is Jeanie Buss. What does an honorary trustee do? Who knows? But I’m guessing they don’t come on campus too often because I don’t think Haden has visited since he resigned as … Continue reading USC Names Pat Haden Honorary Trustee

How Are USC-Ohio State Tickets Selling?

How are those USC-Ohio State tickets that went on sale yesterday selling? Well, only three sections that were available Tuesday are no longer available today: Sections 213-215. Those sections are in the end zone and were sold for $225. All the other available sections remains pretty “available” with nosebleed seats still ripe for the picking at the low price of $300! Continue reading How Are USC-Ohio State Tickets Selling?

USC Morning Buzz: Lincoln Riley Made Almost $12 Million In 2024

Lincoln Riley made nearly $12 million in 2024 according to USC’s federal tax records and went 7-6 that season. That means Riley earned about $1.7 million per victory. This isn’t exactly earth shattering news given that Riley signed a 10-year, roughly $100 million contract but it does provide a specific number. And it means he is making even more in 2026. One would think Riley … Continue reading USC Morning Buzz: Lincoln Riley Made Almost $12 Million In 2024

Will USC Increase Its Commitment To Baseball?

With baseball still on people’s minds, will USC invest more NIL in the baseball program after its playoff run? Former USC pitcher Cade Aoki is at the College World Series with Georgia. After last season, some USC players transferred. It wasn’t just NIL but there were also concerns about the amount of money invested into the baseball program. So let’s see if USC gets more … Continue reading Will USC Increase Its Commitment To Baseball?