USC Morning Buzz: Lynn Swann Fails To Identify With Fans

It would have been nice for USC athletic director Lynn Swann to at least offer the fans one or two statements saying he understood their frustration this season. Instead, he went over the top Tuesday night. He revealed a mindset prevalent among the long-time administrators at USC when they frequently disagree with popular opinion: We know more than you. None of you ever understand how … Continue reading USC Morning Buzz: Lynn Swann Fails To Identify With Fans

Lynn Swann Sounds Clueless

USC athletic director Lynn Swann appeared on “Trojans Live” radio show tonight and spoke about Clay Helton and the struggling football program. “I think this program is in good shape,” Swann said, sounding utterly out of touch. “This may not be the best season.” More from Swann: “You don’t get in the hunt for the biggest prizes overnight. But the reality is it takes time … Continue reading Lynn Swann Sounds Clueless

The Crazy View Inside McKay Center

Here’s an excerpt from my Tuesday whispers column which looks inside the McKay Center today: “Although the players love Helton, some coaches view him as a backstabber.” The full article is at USC247.com. Here’s a hilarious updated quote for the story where Clay Helton pretends Tee Martin was happy to get demoted: “He was great. He totally understood it was something I wanted to do, … Continue reading The Crazy View Inside McKay Center